We do the setup.
For guides we accept, we’ll turn your picks into a guide and map in vibe, with a web link you can share.
Made in Tokyo. In beta now.
You know
the good spots.
Bring your people.
The little bar you almost walked past. The café you went back to every morning.
Put your favorite places on someone else’s map.
Make videos about vibe, or turn your guide into a list people can save and explore.
No big following needed. Share the spots you’d send a friend.
See a sample briefA place worth sharing.Tokyo, Japan
Your guide. On the map.
Already have a PDF guide, a saved list, or a city you know inside out? Bring it to vibe. You can share the whole guide or just a few spots.
Your picks don’t have to be hidden gems. Start with places you’ve saved on TikTok or Reels. Pick the ones that fit your taste, check the details, and make a list you’d send a friend.
Your name stays on it.
Your name on every guide, with a link to your profile. You keep your work and can still share or sell it anywhere.
Keep selling your full guide.
Share a few spots for free and add an optional “Get the full guide” link to your shop.
Accepted guide contributors get lifetime vibe noir, with benefits as it rolls out. We’ll also pick guides to feature. Being featured is a separate choice, not automatic.
Sharing an existing guide is unpaid. There’s no daily posting requirement. If we ask for new work, we’ll agree the scope and any pay first.
Send a link to what you already have. We’ll agree which parts we can share before we set it up.
Apply with your guideMaking videos?
What you can earn for your posts.
- For your views
- $1per 1,000 views · paid monthly
- Beat your save-rate benchmark
- +$25per qualifying post · scored at 72 hours
- Installs through your link
- $0.50per credited install
The video program asks for daily posts on a new TikTok account for vibe. We agree your benchmark and explain view counts, install credit, and payment details before you start. vibe is in TestFlight ahead of public launch.
Plus lifetime vibe noir. Our private-access membership: password-protected venues, guestlists for invite-only and PR agency events in Tokyo, and access to hard-to-book tables. Your membership includes these benefits as noir rolls out.
Creators who keep beating their benchmarks can move into monthly salary spots.
A brief.
Not a script.
You get a hook, examples, and one thing to show. The reaction, pacing, and personality are yours.
Your brief can fit your city, niche, and format. Here’s one example.
Sample · reaction + screen recording
3 months planning our tokyo trip and NOW i find this?!??!?
- Make it
- Reaction into camera → screen recording of adding spots to a list and opening the map → end on the map.
- Watch these examples
- Trip-planning example“NOW i find this” example
- Send
- One video file. No need to post the sample.
A vibe adaptation of outside examples. Not a promise of views.
From “I’m in” to your first post.
Apply first.
Share your handles and what you like to make. No sample needed to apply.
Get a small brief.
If it looks like a fit, we send the brief and app access. We agree sample terms before you make it.
Create your first post.
Once you join, get your links, the playbook, and support from Kole and the founding team.
A few things to know.
Do I need a big account?
No. Video creators use a new TikTok account for vibe. Guide contributors can send a guide or list they already have. You can apply for either, or both.
Do I have to copy every shot?
No. These are starting points. If you have a better hook or a format you know works for your audience, use it. Make it your own and show what vibe does. A reaction and a screen recording can be the whole video. Photos work for lists, too.
What happened to Tastemakers?
There’s one creator path now, including people who share local places. We aren’t offering a separate pay-per-visit program.
Can people download vibe now?
vibe is in beta now through TestFlight, Apple’s app for testing apps before launch. It is not on the public App Store yet. If you join, we’ll send setup steps and explain which link to share.
Someone’s next favorite place
could be one of yours.
Make videos, share your guide, or do both. No big following needed.